diff --git a/apps/server/src/services/sheet-service/sheetUtils.ts b/apps/server/src/services/sheet-service/sheetUtils.ts
index 630a84c68..5142446e7 100644
--- a/apps/server/src/services/sheet-service/sheetUtils.ts
+++ b/apps/server/src/services/sheet-service/sheetUtils.ts
@@ -121,6 +121,10 @@ function getCellData(key: string, event: OntimeRundownEntry) {
     if (key === 'colour') {
       return { userEnteredValue: { stringValue: event[key] } };
     }
+    if (key.startsWith('custom')) {
+      const customKey = key.split(':')[1];
+      return { userEnteredValue: { stringValue: event.custom[customKey] } };
+    }
 
     const dataType = typeof event[key];
     if (dataType === 'number') {
diff --git a/apps/server/src/utils/parser.ts b/apps/server/src/utils/parser.ts
index d142531a6..0d402465e 100644
--- a/apps/server/src/utils/parser.ts
+++ b/apps/server/src/utils/parser.ts
@@ -180,7 +180,7 @@ export const parseExcel = (excelData: unknown[][], options?: Partial<ImportMap>)
       },
       custom: (row: number, col: number, columnText: string) => {
         customFieldIndexes[col] = columnText;
-        rundownMetadata[`custom-${columnText}`] = { row, col };
+        rundownMetadata[`custom:${columnText}`] = { row, col };
       },
     } as const;